I developed a comprehensive design strategy that reflects Shiba Inu's innovative and community-driven ethos. This involved creating wireframes, prototypes, and high-fidelity designs to ensure a cohesive user experience across various devices. I implemented a consistent visual language, incorporating Shiba Inu's color palette, typography, and iconography to strengthen brand recognition.
Leading a multidisciplinary team of designers and developers, I facilitated effective communication and collaboration throughout the project lifecycle. I worked closely with UX Design Lead Dawa Riley to integrate user-centric design principles and collaborated with front-end developer KMN D to translate design concepts into functional and responsive web interfaces. Regular design reviews and constructive feedback were conducted to maintain high-quality standards, ensuring alignment with business goals and user needs.
